Sneaker of the Year 2024

This year, we’re taking the Sneaker of the Year (SOTY) competition to a whole new level by making it more interactive and inclusive than ever before. From sneaker enthusiasts across the globe to industry professionals, we’re bringing together voices and perspectives to crown the Sneakers that defined 2024.

How It Works:

1. Global Nominations: You can submit your picks along with a brief explanation of why your favorite sneaker deserves the title, paired with high-quality images or release links. These public votes will decide the top contenders.
2. Knockout Rounds: Regional teams, experts, and the public votes will help us narrow down the competition. This knockout-style bracket ensures only the most impactful sneakers rise to the top.
3. The Grand Finale: The final 16 sneakers will go head-to-head in an ultimate public vote to determine the SOTY 2024, with the winner receiving the coveted “Urban Syndicate – Sneaker of the Year” trophy.

Throughout this competition, we’ll highlight collaborations, campaigns, events, and more across our socials, exploring every angle of what made 2024 unforgettable in sneaker culture. Join the conversation, cast your votes, and share your content by tagging us!