For Paris Fashion Week, London-based label Beautifully Said teamed up with Tokyo-rooted vintage curator Casanova Vintage for one-off collaboration, taking over the Solebox store in Paris. The collaboration is shaped by the long-standing friendship between Thierry Tek, the Founder and Creative Director of Beautifully Said, and Naoto Watanabe, Founder of Casanova Vintage.
SoleBox Takeover During Paris Fashion Week
The takeover transforms Solebox’s Café Inn into a dedicated retail and cultural space for the duration of Paris Fashion Week, the installation is conceived as a hybrid environment where garments and objects are used as artefacts.
At the centre of the collaboration is an exclusive capsule of limited-edition merchandise, produced specifically for Paris Fashion Week and available only in-store. The offering also includes co-branded apparel alongside selected vintage pieces curated by Casanova Vintage. Additional in-store elements and surprise activations will unfold throughout the week.
About Beautifully Said
Founded by Thierry Tek, Beautifully Said is a premium lifestyle brand shaped by emotion, resilience and personal history. Born and raised in Paris and now based in London for over a decade, Thierry has spent nearly ten years developing his creative voice through collaborations across fashion and sportswear.
His journey into the industry was defined by perseverance, shaped by family history and personal experience. The son of parents who fled war in Vietnam and Cambodia before settling in Paris
Since 2018, Thierry has practiced Muay Thai and Brazilian Jiu-Jitsu, disciplines that influence Beautifully Said’s visual and conceptual language. While often misunderstood as violent, he identifies these practices as cultures built on respect, discipline and care. The brand’s designs incorporate symbolic and visual references drawn from Muay Thai, Brazilian Jiu-Jitsu and Kickboxing, translated through a fashion lens.
