UK streetwear brand Broken Planet is gearing up for the release of their highly anticipated AW24 drop, ‘Cosmic Speed’, set to launch at 8PM GMT on Sunday, September 8th. With a blend of fresh designs and fan-favourite restocks, this collection continues to showcase the brand’s creativity and influence in the streetwear scene.
2024 has already been a standout year for Broken Planet, with the brand making waves not just in the UK but globally. This year alone, they’ve released four capsule collections and two Basics ranges, each selling out in record time. Their ascent has been further boosted by a wildly successful homecoming pop-up in Lithuania, the birthplace of the brand’s founders, and a collaboration with UK rap superstars D-Block Europe. The partnership saw Broken Planet contribute to a chart-topping album and T-shirt bundle that secured the number one spot on the Official UK Charts.
The ‘Cosmic Speed’ collection showcases the brand’s continued commitment to pushing the boundaries of streetwear. At the heart of this drop is a strong focus on denim, with the Washed Grey Biker Jacket standing out as a hero piece. This jacket, which has been in development for over a year, highlights Broken Planet’s attention to detail and innovation. The collection also features embossed BP denim items, as well as the long-awaited long-sleeve thermal jersey and a black and silver version of the Broken Planet American Football jersey.
In keeping with their mission to expand their womenswear offering, co-founder Indrė Narbutaitė has played a key role in the inclusion of the Pink Star Girl Football Jersey, a piece sure to attract attention from the brand’s female fans. The collection also brings back some fan-favourites, including the grey planet zip-up hoodie and matching sweats, the versatile 2-in-1 camo cargo pants/shorts, and the reflective nylon tracksuit in a new Khaki Green colourway.
Broken Planet’s cultural cachet is undeniable, with celebrity fans like SZA, Kehlani, Jude Bellingham, and iShowSpeed regularly spotted in their designs. This drop is set to cement their position as a leading force in contemporary streetwear, continuing the brand’s meteoric rise.
Founded in 2020 by partners Lukas Žvikas and Indrė Narbutaitė, Broken Planet has quickly become one of the UK’s fastest-growing streetwear brands. In just a few short years, they’ve amassed a global customer base of over 500,000 and a social following of more than 1.3 million. Known for their oversized silhouettes, bold graphics, and commitment to sustainability, Broken Planet is dedicated to producing garments using recycled materials and limiting their production runs to avoid waste and over-saturation.
As the ‘Cosmic Speed’ collection prepares to drop, Broken Planet’s trajectory looks unstoppable, continuing to innovate and set trends in the ever-evolving world of streetwear.
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