Coca-Cola is officially stepping into adidas’ world with the Coca-Cola x adidas Samba, set to release in Summer 2026. One of adidas’ most historic silhouettes becomes the canvas for one of the most recognisable brands on the planet, merging football heritage with global streetwear culture.
The design leans heavily into Coca-Cola’s visual identity. A red textile upper is covered in repeating Coca-Cola logos, creating an all-over print that immediately stands out. Red suede overlays reinforce the eyelets and heel, while black leather Three Stripes cut cleanly across the sides. A black midsole grounds the palette, keeping the shoe from drifting too far into novelty territory.
This kind of branding feels like a deliberate callback. Heavy logo usage dominated the late 2010s, when sneakers were statements first and footwear second. Coca-Cola branding continues onto the heel tab, printed in white against black, while classic adidas detailing keeps the shoe rooted in its sporting origins.
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