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ASICS Reimagines the JOG 100S With Griff 

This season, ASICS has turned to its rich running archive for inspiration, reviving the JOG 100S through a fresh more feminine look. The silhouette retains the core structure and comfort of a running shoe, but now arrives with a playful twist. Patent overlays add a glossy edge, ruffle trims bring unexpected softness, and a polka-dot mesh breathes life and character in the sneakers.

The ASICS JOG 1000s remains true to ASICS performance standards, featuring an EVA foam platform and ORTHOLITE sockliner for cushioning, along with responsibly sourced materials that reduce water use and carbon output.

Two Colourways, Two personalities

The black edition of the JOG 100S has a deep patent finish that reflects light, giving the sneaker a refined, almost lacquered look. Through the glossy overlays, the polka-dot mesh adds a layer of charm. The polka-dot is subtle, almost hidden like a secret design that is only revealed on a second look.

Buy ASICS JOG 100S “Black” Online

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The white JOG 100S is made up of crisp patent overlays. Here, the polka-dot mesh becomes more visible. It gives the sneaker a more refined look. The ruffle rim stands out more clearly on the white pair as well, creating a soft contrast against the structured overlays.

Buy ASICS JOG 100S “White” Online

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Griff: Two Sides of Movement

Fronting the campaign is Griff, a multi-talented British artist, Griff embodies both sides of the JOG 100s personality. Shot across two settings in London, the campaign plays with duality: the black pair shown in more focused, high-contrast frames, the white pair is a more bright, fluid scene.

Growing up in Hertfordshire with a Chinese mother and Jamaican father, Griff learned to embrace difference as a strength. Her rise from producing music at age eleven, to touring with global superstars speaks to resilience and self-expression.

Release Information

The ASICS JOG 100S™ launches on 11 August via ASICS.com and select retailers, priced at €110 EURO.

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