Nike SB is expanding its creative reach in 2026 with a release that bridges two of its strongest legacies: skate culture and athletic innovation. The Nike SB Air Max 95 “World Cup Pack” celebrates the upcoming FIFA World Cup with a concept that unites sport, design, and global storytelling.
Set to coincide with the tournament’s summer kickoff, the collection revisits Sergio Lozano’s 1995 icon through a skate lens, merging visible Air tech and layered gradient panels with SB’s signature durability upgrades. Reinforced suede overlays, a sturdier rubber outsole, and enhanced cushioning make these hybrids built not just for style, but for the street and the skatepark alike.
Two debut colourways headline the drop: Sail/Laser Orange/Black, a refined blend of neutral tones punched up by vibrant citrus details; and Hyper Pink/Black/Light Lemon Twist, which leans into bold contrast and youthful energy. Each iteration retains the Air Max 95’s anatomy-inspired layering while integrating subtle SB-specific adjustments such as denser mesh, triple stitching, and added grip texture at the heel and forefoot.
Beyond aesthetics, this release represents a symbolic expansion of Nike SB’s identity, stepping confidently beyond Dunk and Janoski territory into new categories. By fusing one of Nike’s most storied running silhouettes with SB engineering, the “World Cup Pack” acts as a creative metaphor for unity: performance meets culture, sport meets street, and the world’s game meets the world’s subculture.
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