It looks like Meta’s next smart glasses venture is just around the corner, and this time, they’re teaming up with Oakley. An Instagram account under the name @oakleymeta, has just dropped its first teaser, pointing to a major announcement coming Friday, June 20. The short video clip, which closes with the Meta and Oakley logos side by side, mirrors the same brand treatment we saw with Ray-Ban Meta, signalling this is likely the real deal.
Update: It’s been reshared by Instagram’s official account, Meta CEO Mark Zuckerberg, and Oakley’s own social platforms.
The teaser features the phrase “The next evolution arrives June 20”, which also now appears on Meta’s online store, where users can sign up for updates. With the stage set and all signs pointing to a product launch, speculation is swirling. Reports earlier this year from Bloomberg hinted at smart glasses based on Oakley’s Sphaera model, this time with the camera positioned at the center of the frame instead of the sides like on Ray-Ban Meta. Designed for cyclists and performance athletes, these new smart glasses could aim to capture the action sports segment, potentially competing with GoPro on its own turf.
This launch also underscores the deeper integration between Meta and EssilorLuxottica, the eyewear powerhouse behind both Ray-Ban and Oakley. Whether you’re a tech early adopter or an Oakley loyalist, June 20 is shaping up to be a day to watch.
