Fera has never been a brand content with following the herd. Since its inception, the label has carved a space in British menswear that feels radical and rooted in culture. Their garments have always been a nod to the land, the sea, and the rhythms of life that shape how we live and dress.
Autumn/Winter 2025 marks the next stage in this journey: a first venture into workwear. But as always, Fera isn’t anout reinventing the wheel, it is about refining, elevating, and reinterpreting the familiar. Filtering the garmens through its own lens of rural authenticity and sophistication.
Build for Work, Made for Life
Workwear is as old as clothing itself. It has always been about hard graft, clothing made to endure, protect and perform without ripping or falling apart. Fera’s collection redefines what workwear can be.
The pieces in this collection feel suitable for every job, whether it is hauling in a bluefin tuna off the Cornish cosst or mixing a dirty martini behind a bar in East London. Fera understands that modern life requires quality garments.
The Everyday Staples, Reimagined
The preliminary collection is build on what Fera calls “the trusty seeds”, garments that become daily companions, pieces you wear because they get the job done, every single time.
The Curlew Merino Wool Vest is one of those pieces. Made from natural fibres that offer both warmth and breathability. The texture is soft, but durable. Fera loves producing clothing with versatile, high-quality materials.
The Low Collar Jacket is another cornerstone in the workwear collection, offered in three beautiful colours. The jacket embodies everything Fera stands for. Clean design, low-profile collar and stripped of unnecessary details. The fabric is robust enough for everyday use, while still having a premium finish.
Functioning Garments
Alongside the staple pieces Fera also offers a Waffle Long Sleeve Top, at first glance it might look like a simple long sleeve, but the long sleeve is made of fabric that breaths naturally, yet keeps you warm when you need it most.
Ofcourse, no collection is complete without accessories, that’s why Fera introduces the Recycled Leather Plaited Belt, woven from recycled leather. The belt is the perfect subtle accesoire to bring your outfit together.
