The Notwoways x Seek Discomfort takes Notwoways’ Formula base, a silhouette already known for comfort and its wearability and reshapes it through a palette that leans toward a gentle, layered blues and premium materials.
Up close, the upper mixes soft suede and premium leather, giving the shoe a tactile feel. The suede brings a muted richness, while the leather panels add structure where it is much needed, around the toe, eyelets and heel, keeping the silhouette grounded even in a more expressive colourway. Around the midfoot and heel, co-branded touches tie in Notwoways and Seek Discomfort identities without overwhelming the aesthetic.
Perhaps the most distinctive design decisions comes underneath the foot. A transparent outsole reveals the phrase “Walk As Your Future Self”, a visual nod to Seek Discomfort’s philosophy of growth and showing up even when it’s uncomfortable. That message is embedded into the sole unit, so every step is a subtle reminder.
Finishing touches like exclusive custom charms, small metal trinkets shaped like lightning bolts, hearts and the phrase “Say Yes”, dangle from the laces and come in a mini collectible dust bag.
Buy Notwoways x Seek Discomfort “Walk As Your Future Self”
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