Taiwanese pop icon Jay Chou is once again bringing music and sneakers together, teaming up with Nike and his fashion label PHANTACI for a fresh take on the Air Max 95. Known for weaving personal artistry into his footwear collaborations, Chou draws inspiration this time from the world of guitars, blending instrument-inspired details with the layered aesthetic of one of Nike’s most recognisable silhouettes.
From the early preview images, standout details include an attachable PHANTACI guitar pick necklace on a gold chain, a pearloid Jay Chou tongue logo, and tortoiseshell accents, all elements instantly familiar to guitar lovers. The multi-layered grey leather upper carries gradient effects, paired with textured mesh for contrast and depth. On the heel tab, gold “PHANTACI” lettering adds a luxurious finishing touch.
The collaboration follows the creative path set by Chou’s recent “Grand Piano” Air Max 1, fusing musical influence with sneaker heritage. The Air Max 95 was chosen not only for its distinctive wavy side panel design but also for its deep-rooted status in both sportswear and streetwear culture. With its blend of craftsmanship, cultural nods, and musical storytelling, the Jay Chou PHANTACI x Nike Air Max 95 is set to strike a chord with sneakerheads and music fans alike.
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